We welcome Dr. Bernd Welzel as new Managing Director of the SERO GmbH

Since the sixth of May 2019 we are pleased to welcome Bernd Welzel as new Managing Director. Dr. Welzel has many years of experience in the automotive supply business and will strengthen and advance SERO in its positioning as “Leader in EMS”.


I look forward to support the otherwise unchanged and very successful management team of the SERO GmbH in its good cooperation with customers, shareholders and employees. In this context we will continue to rely on SERO’s proven strengths such as continuity, customer proximity and flexibility.
– Dr. Bernd Welzel


Dr. Welzel has been active in the automotive supply industry since 1991. Initially, he worked as project manager and later as sales manager at the complete vehicle supplier “Karmann” in Osnabrück. From 2006 he was the spokesman for the management of the seat module supplier “Fehrer” in Kitzingen. Afterwards, he moved to “Westfalia-Automotive”, where he held overall responsibility until the company was sold in 2016. Since 2017 Dr. Welzel works independently as a consultant and advisor in both the family and private equity environment.

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