The responsible body as defined by the General Data Protection Regulation (GDPR):
SERO GMBH & CO. KG
Grosse Ahlmühle 9
Phone: +49 (0) 6349 / 9946-0
Fax: +49 (0) 6349 / 9946-199
You can always use the contact details of our data protection officer to exercise the following rights:
- Information about your stored data and corresponding processing
- Correction of incorrect personal data
- Restriction of the data processing if we are not yet allowed to delete your data due to legal obligations
- Objection to our processing of your data
- Auskunft über Ihre bei uns gespeicherten Daten und deren Verarbeitung,
- Data portability if you have consented to the data processing or have concluded a contract with us
If you have granted us your consent, you can withdraw it at any time with effect for the future.
If you have any complaints, you can always contact the responsible supervisory authority. The responsible supervisory authority depends on your state of residence, headquarters, or alleged violations.
A list of the supervisory authorities (for the private sector) can be found at:
Reasons for the data processing by the responsible body or third parties
- you have given your explicit consent
- it is necessary to fulfil our contract with you
- it is necessary to fulfil a legal obligation
- it is necessary to protect legitimate interests and there is no reason to believe that you have an overriding legitimate interest in not disclosing your data.
Collection of general information when you visit our website
When you visit our website, a cookie automatically records information (server files) that includes the type of web browser you are using, the operating system, domain name of your internet service provider, etc. The information collected here does not allow conclusions regarding you as an individual.
This information is required for technical purposes in order to deliver the web content you request and is mandatory when using the internet. In particular, the information is used to:
- ensure the website loads smoothly,
- ensure smooth use of our website,
- analyze the system security and stability, and
- for other administrative purposes.
The processing of your personal data is based on our legitimate interest for the aforementioned purposes of data collection. We do not use your personal information to draw conclusions about you. The data are only accessed by the responsible body and data processing company.
We may evaluate anonymous information of this kind in a bid to optimize our website and the underlying technology.
To guarantee security of your data during transmission, we use state-of-the-art encryption techniques (such as SSL) via HTTPS.
When you submit any questions via email or the contact form, you give us your consent to process your data for the purpose of establishing contact. This requires specification of a valid email address, which we assign to your request and use to respond to your question. Entry of additional data is optional. The information you provide will be stored for the purpose of processing your request and for possible follow-up questions. Once the issue has been resolved, your data are deleted automatically.
This information is not passed on to third parties.
Use of Google Analytics
This website uses Google Analytics, a web analytics service offered by Google Inc. (hereinafter referred to as “Google”). Google Analytics uses so-called “cookies”. These are text files that are stored on your computer and that allow analysis of your use of the website. The information generated by the cookie about your use of the website is usually transmitted to a Google server in the USA and stored there. Following the use of the IP anonymization function on this website, the IP addresses of users within the member states of the European Union or other contracting states of the Agreement in the European Economic Area are truncated by Google beforehand. Only in exceptional cases will the full IP address be sent to a Google server in the US and truncated there. Google will use this information to analyze your use of this website, compile reports on website activity, and provide other services related to the website activity and internet usage on behalf of the website operator. The IP address transmitted by your browser to Google Analytics is not merged with other Google data.
The data processing is aimed at evaluating the use of the website and compiling reports on activities on the website. Information about the use of the website and the internet is then used to offer other related services. The processing is based on the legitimate interest of the website operator.
In addition or as an alternative to the browser add-on, you can prevent tracking by Google Analytics on our website by clicking on this link. This installs an opt-out cookie on your device and prevents Google Analytics from collecting information on this website from your browser as long as the cookie is installed in your browser.
Use of Google Maps
Detailed instructions on how to manage your own data on Google products can be found here.
Embedded YouTube videos
We have embedded YouTube videos on some of our web pages. These plugins are operated by YouTube, LLC, 901 Cherry Ave., San Bruno, CA 94066, USA. When you visit a page with the YouTube plugin, it will connect to the YouTube servers. YouTube will be informed about the pages you visited. If you are logged into your YouTube account, YouTube can associate your surfing behavior with your profile. You can prevent this by logging out of your YouTube account.
When a YouTube video is loaded, the provider sets cookies that collect information about the user’s behavior.
Question to the data protection officer
If you have any questions about data protection, please email us or contact the person responsible for data protection in our organization: